A comparison of outbound tourism between Chinese and non-Chinese tourists
Most articles that are covered mainly focused on outbound Chinese travelers, but how do they compare from the rest of the outbound travelers, are they different, and how so? Using…
Why you should prepare your beer event to accommodate Chinese travellers
In recent years, the beer and wine industry has been gaining an increasing amount of market share within China. Although still an early market, the rise in consumption power and…
The rise in Romantic Tourism means opportunity for wine businesses
With over 6 million Chinese FITs traveling to Europe alone, there has been a significant increase among the younger generation of Chinese travelers having weddings and wedding photos in Europe. Although traditional…