On April 11, our founder Emily Cheung spoke at an event organized by the Women in Business Club of the Chinese University of Hong Kong. Themed “Women in Technology and Entrepreneurship”, the event explored how gender dynamics play a role in the field and hopes to encourage positive change.

Last Thursday, Shake to Win’s founder and CEO Emily Cheung was invited to share her Shake to Win journey with alumni from the Business School of the Chinese University of Hong Kong (CUHK).  The event is part of an ongoing quarterly series of talks organized by the Women in Business Club of CUHK for the school’s alumni. In the “Women in Business” series, women leaders from different industries are invited to share their perspectives and stories with aspiring business women and men.

As an alumini herself, Emily was delighted to share with the audience how she went from a student at CUHK Business School’s classroom to an accomplished entrepreneur and founder of tech startup Shake to Win during the event themed “Women in Technology and Entrepreneurship.”

“I find amazing what the CUHK Women in Business Club is doing for the business world we are building. Initiatives like this encourage women to become entrepreneurs and contribute to empower women in the workplace. I think they are creating an impact and I appreciate having been a part of it,” said Emily after the event.

While progress has been made, gender equality has not yet been fully achieved anywhere in the globe, Asia included (you can read more about the ramifications of gender into Chinese independent travel on the Shake to Win blog).  Nonetheless, a growing number of women in the region are reshaping the business landscape as they rise to the top by forging their own entrepreneurial path, despite overwhelming obstacles. Initiatives like that of CUHK actively work to engage, empower and enable women to become future leaders and foster gender equality in corporate culture. 

“The importance of highlighting women’s roles in business is threefold: highlighting of gender parity in wages, the glass ceiling for women in leadership positions, and the need to gender diversity in corporate settings.  All of these things, whether it pertains to businesses in Hong Kong or those in the global workplace, can translate into better decision-making, increased productivity and collaboration, and providing different points of views when it comes to problem-solving,” said Ms Hetti Cheung, Administrative Director, Student Experience and Development, at the Office of MBA and MiM Programmes of CUHK.