Lights, camera, action: Chinese travellers, celebrities and film festivals
As the 72nd edition of the Cannes Film Festival comes to a wrap this Saturday, we take a brief look at Chinese independent travellers’ interest in big events, including red carpet glitz. And while we’re at it, we also share some of our favorite spots in Southern France.
Me, mommy, and daddy: Chinese independent family travel
The family is the building block of Chinese society. So, in this article, we explore the Chinese approach to family travel and how it relates to independent travel.
When do Chinese independent travellers travel?
Contemporary China loves to travel abroad. Sounds trivial, doesn’t it? Well, it is not. Understanding the Chinese free time landscape can make a difference in effectively attracting Chinese visitors, just like understanding seasons can help with harvest. And tourism is all about seasons, too.