China Insights: How do Chinese travelers feel about tourism abroad?
Vaccinations are being implemented all over the world in an effort to stomp out the COVID-19 pandemic and bring back a return to normal international travel. Despite these efforts being…
China Insights: Douyin and The Changing face of Chinese E-commerce
E-commerce in China has become a mammoth industry with many competitors and participants from all over the globe. Not only are the main e-commerce platforms like TMall, JD.com, and Taobao…
Insight: Understanding the consumption and behavior of the Chinese Gen-Z
China’s Generation Z, who are post-95 and post-00, are the youngest and most focal consumer group for businesses to target in this age. Characterized by their expressive and self-conscious nature,…